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Date:Burbank, California, August 28, 2006
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WARNER BROS. CONSUMER PRODUCTS AND CCI ENTERTAINMENT
NAME FISHER-PRICE MASTER TOY PARTNER FOR HARRY AND HIS BUCKET FULL OF DINOSAURS
Warner Bros. Consumer Products and
CCI Entertainment Ltd. announced today that Fisher-Price®, a leading brand of infant and preschool toys in the world, has been named the master toy licensee for Harry and His Bucket Full of Dinosaurs™, which currently airs on Cartoon Network. Fisher-Price will manufacture, market and sell an all-inclusive line of preschool toys based on this colorfully animated show, which has recently been greenlit for an additional 52 episodes. CCI's Harry and His Bucket Full of Dinosaurs has been in development as a global brand for over four years. In addition to being a co-producer of the series with the UK’s Silver Fox Films and Collingwood O Hare, CCI is leading the brand development and international licensing on the property.
Based on the best-selling books by British author Ian Whybrow and illustrator Adrian Reynolds, the series features a five-year-old boy, Harry, who makes the best discovery ever. In his Nana's attic, he finds a dusty and old, but magical blue bucket where he meets his new best friends – six toy dinosaurs with the power to take him on adventures into their world...Dino World. |
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